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Our Story


BRAND STORY

Who we are – under the sign of the Wolf

Who are we? We’re a sublime alloy of intelligence, strength and willpower. We have the sharp mind of the wolf and the sleekness of the dragon, the vigilance of the alpha-male and the indestructibility of the snake’s body. We are a unique combination of symbols that fight on Good’s side.

Half wolf. Half dragon. The Dacian Wolf was carried into battle by soldiers defending their territories in ancient times. It created fear in the opposition, and built confidence in those who carried it.

We are now the bearers of this symbol that transcends time. While the battlefield has changed, its spirit lives on. We are the defenders of the new digital world. We are AWAKE, always on guard—protecting more than 400 million users across the globe with our award-winning technologies.

Judging by its looks, the Bitdefender brand avatar borrows the spirit of our fearless ancestors. It also adds a modern layer to our historical heritage, by bringing the Bitdefender quintessence into the equation.
Bitdefender is perfectly adapted to today's combat requirements. It possesses the necessary skills to win the digital warfare that is going on inside computer networks all over the world.

The logo is a sleek, simplified representation of the brand avatar, while "AWAKE" means we’re always on guard, always ready to step in for the safety of the user.

Our purpose

We are here to defend the welfare of all users, no matter the platform, the nature of the user nor the magnitude of the challenge.
We will do whatever it takes to keep computer users safe from harm and help the Good prevail.
Always.